Rodgers has unveiled a revolutionary change in its business process that allows the customisation of virtually every feature of a digital organ, including every stop of every division.

The new Rodgers Organ Architect system means that each instrument can be configured to the buyers unique specification. This might be as simple as changing one or two stops, or as involved as altering an entire specification with customised tabs, pistons, and even rearranging the drawknobs on the console.

Executive Vice President of Rodgers USA, Lloyd Robbins, called the move a bold but necessary step away from the industry’s long-standing practice of building primarily stock models: “People are coming to expect variations and flexibility when they order durable goods, especially expensive items such as classical organs.”

By placing Rodgers Organ Architect on the internet, Rodgers has become the first organ manufacturer to permit the full range of functions and sounds to be selected online, with the assistance of Rodgers staff. At the click of a mouse, customers can choose among more than 1,000 options including wood finishes, music racks, benches, keyboards, drawknob types, piston functions and voices.

A part of the development of Rodgers Organ Architect, Rodgers engineers built an entirely new platform using the Linux operating system, which is known for its power and flexibility. Features of the new technology include remote voicing capability, direct Ethernet connection to a laptop computer for system updates and diagnostics, and easy-to-read internal system operation indicators.

For more information on the Rodgers Organ Architect System, contact us on 01792 515033.